Welcome to 'Fez Al Mahrousa - Made in Fez', where we celebrate the rich tradition of Fez’s spiritual and artisanal heritage, spanning across 12 centuries.

 

The name ‘Fez Al Mahrousa’ stems from centuries of Fez tradition. Fez was never deemed an ordinary city throughout the history of Morocco, but a sacred entity within her own right, holding her own honorary rights, glory and eminence.

 

‘Fez Al Mahrousa’, meaning ‘Fez The Protected’, is the traditional dignitary title of Fez. Across royal correspondence, formal delegations and Saintly circles, Fez was always titled ‘Fez Al Mahrousa’, due to the spiritual secrets she holds and by virtue of the many thousands of Saints resting upon her.

 

Here at Fez Al Mahrousa - Made in Fez, our mission is to preserve the timeless craftsmanship of this incredibly historical and mystical city by offering unique, handmade, natural products that embody culture, wellbeing, spirituality and authenticity.

 

From intricate leatherwork in Souq Al-Dabbagine, to stunning woodwork & craftsmanship in Souq Al-Nejjarine, Organic hand blended spices, cold pressed oils & organic homemade condiments in Souq Al-Attarine, as well as organic, natural health & beauty products in Souq Al-Henna, each piece is created with secrets, skill and soul, honouring the age-old secrets and techniques passed down through generations of Fez tradition.

 

Synonymous to the revival of traditional craftsmanship is our commitment to rekindling a connection to sacred geometry in 21st Century everyday lives. We aspire to do this through revering the blessed Sandal of Prophet Muhammad ﷺ. Thus, at the heart of many of our products is this symbol of Prophetic Legacy and honouring the blessings derived from it.

 

Similarly, here at Fez Al-Mahrousa- Made in Fez, we value natural living and wellbeing. Through our health and beauty products, we aspire to contribute to a healthier, happier community whilst striving to benefit local artisans and farmers to become financially self-sufficient. The intentions are lofty, the products are sacred and the goal is profound.

 

Join us in celebrating the elegance of Fez’s artisanal legacy through reviving its rich cultural heritage and timeless techniques.